Hasselblad closes Italian design center, but what does that mean for its extravagant Sony rebrands?

 

 

Some two years after it moved operations back to its original home in Gothenburg, Sweden, Hasselblad has now closed its external design center in Treviso, Italy, we hear from German imaging publication Photoscala. The news, independently confirmed by the folks over at DPReview, has the web atwitter with speculation that it will bring an end to the company's unusual restyled, rebadged variations on Sony digital cameras such as the NEX-7 (Hasselblad Lunar), RX100 (Hasselblad Stellar), and Alpha A99 (Hasselblad HV).

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via Imaging Resource News Page http://ift.tt/1GWwPTS

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About paulomealha

IT professional, father, husband, Apple evangelist, motorbike fanatic, traveller and adventurer.
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